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Progress, Not Products
Competing Against Luck: The Story of Innovation and Customer Choice by Clayton Christensen Use empathy and active listening to discover ... -
The Innovator’s Solution
Product managers must break free from patterns which make them susceptible to disruption from new entrants. To successfully introduce new ... -
Creating what customers want
To develop breakthrough products, product teams need to stop gathering requirements and listening to “the voice of the customer”. Product ... -
What jobs do your customers need your products for?
The Innovator’s Solution: Creating and Sustaining Successful Growth by Clayton Christensen Clayton Christensen introduces the concept of “jobs to be done” ...